Business Analytics and Information Systems (BAIS)
Program Details
Analyzing data in today's information-driven world requires skills in statistics, technology, communication and ethical decision-making. As a student in the Business Analytics and Information Systems major, you'll learn how to help businesses make better analytical and operational decisions through data analysis and statistical modeling. You'll also conduct original research during your senior capstone course, giving you the opportunity to apply what you've learned about data and/or supply chain analyses to a topic of your choice.
Xavier's business analytics and information systems major curriculum includes intentional reflection on ethics and privacy in the use of data science skills and includes multiple opportunities for real-world learning through internships, mentorships and community-engaged learning.
Xavier's undergraduate Business Analytics and Information Systems major was ranked by U.S. News & World Report as the #21 undergraduate business analytics major in the nation for 2024. 99 percent of our students, including those in the Business Analytics and Information Systems major, are working, volunteering or in graduate school within six months of graduation (Class of 2022). Xavier University's Williams College of Business is accredited by the Association to Advance Collegiate Schools of Business (AACSB).
Degree Awarded
Bachelor of Science in Business Administration (BSBA) in Business Analytics and Information Systems
Concentrations
Business Analytics, Operations & Supply Chain Management
Curriculum
The sample course sequence below illustrates class offerings for the Business Analytics and Information Systems (BAIS) major. Consult the official Xavier University course catalog for detailed registration and advising information.
Fall
- CORE 100 First-Year Seminar............ 3cr.
- MATH 140 or 170: Calculus............ 3cr.
- ENGL 101: English Composition............ 3cr.
- Second Language Elective............ 3cr.
- MKTG 300: Principles of Marketing............ 3cr.
- CORE 101: GOA First Year Experience............ 0cr.
- BUAD 101: The Business Profession I............ 0cr.
Spring
- THEO 111: Theological Foundations............ 3cr.
- Historical Perspectives............ 3cr.
- Second Language Elective II............ 3cr.
- BAIS 220: Management of Business Technology............ 3cr.
- ECON 200: Microeconomics (Social Science)............ 3cr.
- BUAD 102: The Business Profession I............ 0cr.
- CORE 102: GOA First Year Experience 102............ 0cr.
Fall
- PHIL 100: Ethics as an Introduction to Philosophy............ 3cr.
- Creative Perspectives............ 3cr.
- BAIS 210: Quantitative Methods............ 3cr.
- ACCT 200: Introductory Financial Accounting............ 3cr.
- ECON 201: Macroeconomics............ 3cr.
- BUAD 201: The Business Profession II............ 0cr.
Spring
- Scientific Perspectives & Lab............ 3cr.
- Theological Perspectives............ 3cr.
- ACCT 201: Introductory Managerial Accounting............ 3cr.
- BAIS 211: Introduction to Business Analytics............ 3cr.
- MGMT 200: Organizational Management............ 3cr.
- BUAD 202: The Business Profession II............ 0cr.
Fall
- PHIL 200: Philosophical Perspectives............ 3cr.
- MGMT 201: Business & Professional Communication (OC/WRIT flags)............ 3cr.
- FINC 300: Business Finance (QR flag)............ 3cr.
- BAIS 365............ 3cr.
- MKTG 302: Market Research............ 3cr.
- BUAD 301: The Business Profession III............ 0cr.
Spring
- Humanities Elective............ 3cr.
- ENGL 205: Literature & Moral Imagination............ 3cr.
- ECON 300: International Trade & Business Environment............ 3cr.
- BAIS Core 1............ 3cr.
- BAIS Core 2............ 3cr.
- Business Elective or Internship for Credit............ 3cr.
- BUAD 302: The Business Profession III............ 0cr.
Fall
- Natural Science Elective and Lab............ 3cr.
- BLAW 300: Legal Environment (ERS/DCR flags)............ 3cr.
- BAIS Core 3............ 3cr.
- MKTG 315 or 370: Branding or Consumer Behavior............ 3cr.
- BAIS Elective............ 3cr.
- BUAD 401: The Business Profession IV............ 0cr.
Spring
- BAIS Capstone............ 3cr.
- BAIS Elective............ 3cr.
- MGMT 302: Quality & Productivity in Operations............ 3cr.
- Business Core Capstone............ 3cr.
- General Elective............ 3cr.
- BUAD 402: The Business Profession IV............ 0cr.
- CORE 499: Reflection on the Core Curriculum............ 0cr.
Sample Courses
Xavier is known for providing an education that's both challenging and personal. Here are some courses that are part of the business analytics major at Xavier:
Data Modeling (BAIS 358) - The study of the theory of modeling enterprise activities in terms of their data. Databases are implemented emphasizing the relational model.
Business Analytics (BAIS 365) - This course extends a students' basic Excel skill base and introduces the use of Excel to manage day-to-day business functions in the areas of finance, marketing, accounting, operations management, sales, and human resources. Through this course, students will develop a practical understanding of problem solving using spreadsheets. Topics covered will include retrieving data through the use of lookups, evaluating the financial impact of data, organization of data for analysis using data tables and Excel scenarios, enhancing decision making using, solver and troubleshooting techniques that ensure error-free applications.
Data Mining (BAIS 329) - The students will receive an introduction to the basic theory, tools and techniques of data mining, including prediction, associations, clustering, and recommendation systems. The course will be delivered from two points of view: the technological view and the marketing management view. The students will use data mining tools when doing their team projects for customer relationship management.
Market Research (BAIS 302) - Marketing research, methodologies, and managerial utilization of research findings.
Consumer Behavior (BAIS 370) - Marketing strategy implications of consumer behavior. Provides a basic understanding of the major concepts and theories in consumer decision making and behavior. Considers psychology and other social sciences as they contribute to the understanding of these notions.
Career Outcomes
99% of Xavier students, including those in the business analytics major, are working, volunteering or in graduate school within six months of graduating (Class of 2022).
Career Opportunities: Business Intelligence Analyst, Data Analyst, Data Scientist, Data Engineer, Computer Systems Analyst, Computer and Information Systems Manager, Market Research Analyst, Operations Research Analyst, Quantitative Analyst
Top Companies for Williams College of Business Graduates: Macy’s, Inc., Fifth Third Bank, Total Quality Logistics, Ernst & Young, U.S. Bank, Medpace, Deloitte
More: Xavier's Career Development Office assists students in their search for employment by offering individual career counseling sessions, conducting workshop series on interviewing and resume writing techniques and maintaining an educational, vocational and employer information resource center. More than 100 nationally known companies visit the campus annually to interview graduating seniors for positions in business and industry.
Student Clubs
Business Analytics & Information Systems Club
The Business Analytics and Information Systems Club bridges the gap between classroom education and workplace experience, engaging the community in understanding and embracing systems and analytics, consistent with Jesuit ethics and values.
Business Leaders of Tomorrow
Business Leaders for Tomorrow (BLT) is a student organization dedicated to furthering the career goals of students by going out into the community and exploring business processes firsthand. By engaging with local organizations to establish business contacts in the Cincinnati area and beyond, BLT encourages the development of leadership skills within the Jesuit tradition.
Women In Business (XWIB)
Preparing and empowering women to be tomorrow’s leaders through professional training, personal development workshops, mentoring and service.
When we seek something more, we become something greater.
Find more information about how you can become a Musketeer.
Request InformationTop-Ranked Business Analytics Major in the Nation
Xavier's undergraduate business analytics major was ranked by U.S. News & World Report as the #21 undergraduate business analytics major in the nation for 2024. Multiple undergraduate programs in the Williams College of Business were recognized for 2024. Explore how our top-ranked academic programs continue to distinguish themselves among the nation’s best.
Cincinnati: A City of Opportunity for Business Analytics Majors
Cincinnati, Ohio features some of the largest companies in the world, which means students in the business analytics major have countless opportunities for careers, internships and mentorships at places like Kroger, Procter & Gamble, Fifth Third Bancorp, American Financial and Western & Southern Financial group. The city is ranked the #1 Best City for College Graduates (smartasset.com) and the #15 Best Place to Start a Career (WalletHub).
What is Jesuit Education?
A Xavier education is more than your typical college experience. Drawing on a Jesuit Catholic educational model which emphasizes ethics, responsibility and service, students in the business analytics major get the support they need to succeed and make a difference in the world. The result is an education that’s as encouraging as it is challenging, and as enriching as it is demanding.
Graduate With Honors
Are you looking for an academic challenge? The Smith Scholars Honors Program offers business students a more innovative, challenging curriculum in a cohort setting. This highly-selective program emphasizes experiential learning through funded global travel, work-study opportunities and close connections and support from professors and peers.
Business Analytics and Information Systems (BAIS) Major at Xavier University
The BSBA in Business Analytics major at Xavier University is a four-year program that is a minimum 120-hour undergraduate degree. Graduates emerge with the necessary skills to immediately contribute to businesses in roles which require training and an aptitude in data analysis. Through the utilization of real-world data sets, students gain the skills, confidence and expertise required to succeed in today's data-driven business world — and business decisions are made better through data analysis and statistical modelling.
Xavier University's Williams College of Business is accredited by the AACSB. AACSB-accredited schools offer students a relevant and challenging curriculum, the highest quality faculty and career opportunities that are not found at other business schools.
Xavier University is a private university located in Cincinnati, Ohio, providing a liberal arts education in the Jesuit Catholic tradition. Founded in 1831, the University is the sixth-oldest Catholic university in the nation. It has been ranked among the top 10 master's-level universities in the Midwest by U.S. News & World Report for the past two decades. The Princeton Review names it one of the "Best 385 Colleges in America."