Sport Marketing

One of the fastest-growing career fields in the country involves the advertising and promotion of sports, and Xavier's location in Cincinnati centers you in the middle of a vibrant, sports-crazy community. Whether it's Reds, Bengals, college basketball or the Friday-night lights of high school football you crave, our sport marketing studies faculty have the connections that can open doors for you into the world of sports marketing.

All students

intern with a local sport organization, which can include a major regional sports team like the Cincinnati Reds or Detroit Pistons.


alt 1
Sports in Cincinnati

Focus on organizing, budgeting, leading and evaluating real organizations involved in the business of sports, like the Cincinnati Reds or our very own Musketeers.

alt 2
Ethics Awareness

Learn about basic legal and ethical principles affecting physical activity and sports programs including liability, negligence and risk assessment.

alt 3

Cincinnati's Flying Pig Marathon was recently named one of the top 20 international marathons by Runner’s World magazine. Help manage the event each May with other sports management students.

Welcome to the Family

Four Years That Will Change Your Life.

Stay Active and Healthy

in the O'Connor Sports Center

Walk to the recreation center to go swimming in the indoor pool, play basketball in our three-court gymnasium, run in the cardio room or build muscle in the weight training room.

After Graduation

Graduates of the program have accepted jobs at


Cincinnati Bengals

Columbus Blue Jackets

Columbus Blue Jackets

Nashville Predators

Nashville Predators

Cincinnati Reds

Cincinnati Reds

Cincinnati More Fortune 500 companies per capita than
Los Angeles, New York or Chicago
Discover the Queen City »


Name *