Better Blend Xavier
Our Story
Better Blend meets Xavier University = BBX. As a venture of the Sedler Xavier Center for Experiential Learning, BBX strives to provide healthy alternatives to students while students discover relevant, real-world business experiences that complement and amplify classroom learning.
At Better Blend, we challenge the status quo. We don’t believe that nutritious food can’t be delicious, that “fast food” has to mean “junk food,” or that healthy living has to be difficult. We make it easy for students to eat well with a variety of smoothies, smoothie bowls, and healthy snacks that taste like everyone’s favorite indulgences—without the guilt.
Since launching, BBX has hired 18 students and two General Managers for its first operational year. As students graduate, we are transitioning to a leadership model with one Student General Manager, five department leads (marketing, outreach, data, operations, and finance), and around 18 student employees.
Beyond offering nutritious options, BBX provides students with hands-on experience in managing and operating a small business—without the financial risk. Through this opportunity, students develop leadership, teamwork, and entrepreneurial skills that set them apart in their careers.
Management Team
Gus Serger
General Manager
Gus Serger is a junior at Xavier University, majoring in Business Analytics with a minor in Political Economy and a member of the Smith Scholars Program. Originally from Cincinnati, Ohio, Serger serves as the General Manager of Better Blend Xavier (BBX), Xavier’s student-run business, where he combines his analytical mindset with a strong focus on operations. In his role, he oversees day-to-day operations and uses business analytics to evaluate sales trends, customer behavior, labor and product performance. He also works with the Better Blend franchise, coordinates catering and campus partnerships, and supports strategies to grow BBX within the Xavier community. Through his leadership, Serger applies his business analytics background to the operational and strategic decisions that help keep BBX running efficiently and growing.
Rima Daniel
Marketing Lead
Isabella Magoto
Outreach Lead
Ryan Springer
Data Lead
Madison Wolf
Operations Lead
Julie Zdep
Finance and Accounting Lead
Catering
Better Blend Xavier is happy to announce that we are now catering on-campus to all student organizations and departments! Contact us at Xavier@BetterBlend.com or magotoi@xavier.edu for catering information.
Want Better Blend catering but not located on Xavier's campus? Better Blend Catering (off-campus)

Download the Better Blend App
Order your favorite smoothies and snacks on the go - perfect for in between classes! Available now on the App Store and Google Play.
Note: Orders from Better Blend Xavier are only available to Xavier University students, faculty, and staff.
Connect with Us
Email: xavier@betterblend.com
Phone: 513-745-4902
Instagram: @betterblendxavier
LinkedIn: Better Blend Xavier
TikTok: @betterblend_xavier