The Xavier Brand

Members of Xavier’s community become people of learning and reflection, integrity and achievement, in solidarity for and with others.

Brand Positioning

Our brand position is the essence of our platform and the strategic foundation for our creative work.

Brand Positioning

Voice

Guidelines for achieving a consistent and distinctive tone, language and personality in branded copy.

Voice

Graphic Identity

Logos, colors, typography and photography details.

Graphic Identity

Brand Style Guide

An in-depth guide for the use of creative assets and messaging relating to the Xavier brand.

Brand Guidelines PDF

Editorial Standards

The following style guides are for use by our community members.

Editorial Standards

Templates

Downloadable letterheads, name tags, flyers and presentations.

Templates

Marketing Requests

Project proposals, web updates, logo requests and press releases.

Marketing Requests

Email Signature

Generate a personal, branded email signature.

Email Signature

Licensing Policy and Vendors

List of approved licensed vendors for branded merchandise.

Licensing Policy and Vendors