Business Analytics & Information Systems Program (BAIS)

Business Analytics Minor

Student’s pursuing a minor in Business Analytics will not only develop strong analytic skills but also emerge as ethically responsible users of data. Ultimately, students will be able to help businesses make better decisions through data analysis and statistical modelling.

Required Courses

  • BAIS 211 – Intro to Business Analytics (WCB Core Course) or MATH 156 or MATH 116
  • BAIS 220 – Management of Information Technology (WCB Core Course) or CSCI 170
  • BAIS 358 – Data Modelling & Management
  • BAIS 365 – Business Analytics
  • BAIS329/MKTG329 – Data Mining
  • MKTG 302 – Marketing Research
  • MKTG315 – Principles of Category Management or MKTG 370 – Consumer Behavior

A 2.000 cumulative average must be attained in these courses

More Information

To learn more about the minor, contact:

Dr. Greg Smith

To declare the business analytics minor, visit:

Undergraduate Office
Williams College of Business
Smith Hall, Room 120A
Phone 513 745-3131