Learning Goals for UG and MBA Students

Undergraduate Program

  • Critical Thinking
    Learning Goal: WCB graduates will be able to think logically, reason quantitatively, and utilize appropriate analytical techniques and technology when evaluating and making decisions.

Corresponding Objectives:

    (1) WCB students will collect, evaluate and synthesize information to offer solutions and support decision making.

    (2) WCB students will evaluate and articulate implications of business decisions and their impact on organizational stakeholders, both individually and in teams.

  • Ethics and Social Responsibility 
    Learning Goal: WCB graduates will be able to recognize ethical issues, discern moral implications of decision making, and be prepared, and willing, to serve as responsible and professional members of society.

Corresponding Objectives:

(1) WCB students will recognize ethical issues and their implications on personal and business decisions.

(2) WCB students will demonstrate the skills necessary to analyze information and make informed, ethical decisions in complex, conflicting or ambiguous environments or situations.

  • Effective Written and Oral Communication
    Learning Goal: WCB graduates will be able to organize, support and communicate ideas clearly and effectively, employ multiple mediums of communication (e.g., written, oral and visual), and adapt communication to audience, context or purpose.

Corresponding Objectives:

(1) WCB students will produce business documents and reports demonstrating their ability to organize and communicate ideas clearly and professionally.

(2) WCB students will make effective presentations, accompanied by the appropriate technology, demonstrating their ability to organize and communicate ideas clearly and professionally, both individually and in teams.

  • Global Perspective and Cultural Diversity
    Learning Goal: WCB graduates will appreciate the historical and cultural contexts of the world in which they live, demonstrate the competencies required for engaging in global business activities, and respect and value diverse peoples and perspectives.

Corresponding Objectives:

(1) WCB students will identify and contrast key attributes of countries’ business environments.

(2) WCB students will evaluate and integrate global economic, political, technological, environmental and societal issues into their decision making.

(3) WCB students will integrate the concepts of respect, inclusiveness and valuing all persons into their decision making.

  • Understanding and Application of Knowledge Across Business Disciplines
    Learning Goal: WCB graduates will be able to evaluate business from an integrative and holistic point of view, leverage the synergies between functional business areas, and demonstrate college-level mastery of their chosen discipline.

Corresponding Objectives:

(1) WCB students will demonstrate the appropriate knowledge of accounting, economics, finance, management, management information systems, marketing, quantitative business analytics, international issues, and the legal and social environment of business.

(2) WCB students will evaluate business problems from an integrative point of view, including diverse business functions, competition and external environment (social, political, economic, and environmental.)

(3) WCB students will demonstrate college-level mastery of the body of knowledge and skills relative to their major. (To be determined at the departmental level.)

  • Personal and Professional Development
    Learning Goal: WCB graduates will be well-prepared for their future careers and appreciate the importance of continuous professional development and life-long learning.

Corresponding Objective:

(1)WCB students will articulate career goals, prepare a professional resume, demonstrate behavior-based interviewing techniques and develop a professional network.

 

MBA

  • Strategic Thinking and Leadership
    Learning Goal: WCB MBAs will be able to position organizations in chosen market areas, compete successfully, and satisfy stakeholders with the objective of achieving superior organizational performance.

Corresponding Objectives:

(1) MBA students will demonstrate the appropriate knowledge of accounting, finance, management, marketing, and strategic integration.

(2) MBA students will demonstrate the ability to articulate a vision and set and prioritize strategic objectives.

(3) MBA students will formulate business strategies utilizing their understanding of the key functional areas of business.

(4) MBA students will practice and assess their capacity to influence others, collaborate, and encourage cooperation toward organization goals.

  • Global Perspective and Cultural Diversity  
    Learning Goal: WCB MBAs will be able to work across cultural boundaries, whether these are geographical or societal, in that they possess a recognition and appreciation of the global environment of business and an understanding and appreciation of diversity.

Corresponding Objectives:

(1) MBA students will evaluate and integrate economic, political, technological, environmental and societal issues into their decision making and show competencies required to compete in the global environment in their analyses.

(2) MBA students will incorporate the concepts of global diversity and inclusiveness in their analyses and decision making.

  • Ethics and Social Responsibility
    Learning Goal: WCB MBAs are able to foster an ethical climate in their roles and responsibilities in business and society. 

Corresponding Objective:

(1) MBA students will recognize ethical issues and demonstrate the skills necessary to analyze information and make informed, ethical decisions in complex, conflicting or ambiguous environments or situations.

  • Critical Thinking
    Learning Goal: WCB MBAs are able to clarify problems, generate and evaluate alternatives using appropriate analytical and quantitative techniques, and draw conclusions.

Corresponding Objective:

(1) MBA students will evaluate organizations and recommend optimal strategies and actions demonstrating their ability to understand context, frame problems and use appropriate analytical and quantitative techniques.

  • Effective Written and Oral Communication
    Learning Goal: WCB MBAs are proficient in written and oral communication.

Corresponding Objectives:

(1) MBA students will demonstrate their ability to clearly summarize issues and support decisions in writing.

(2) MBA student deliver professional presentations accompanied by the appropriate technology.

(3) MBA students demonstrate effective interpersonal communications skills in a team setting.