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Librarian Course Guides: International Marketing

Finding Books, Videos, Magazines and Journals 

XPLORE Library Catalog (tips & tricks; RefWorks help; XLinks; video tutorials) is Xavier library's online public access catalog. It includes all of the library's books, journals, audiovisuals, and microform materials. Search XPLORE by keyword, author, title and Library of Congress subject heading. If you don't find what you need, request it online (printable instructions; video tutorial) from OhioLINK, the combined library catalog of 88 college, university, public, and state libraries in Ohio.

Use XPLORE Xavier's Online Catalog, to find books, videos, and journals available at Xavier on the subject of international marketing.

Selected reference sources, are:

GT1.C847 CultureGrams
HF5549.5 E45 C7 1999 Craighead's Country Reports
JN1.E85 The Europa World Year Book
HF1009.5.W43 1986 Information for International Marketing
HA42.I56 International marketing data and statistics
HF1416.I63 1988 International marketing handbook

OhioLINK Library Catalog (updated daily; video tutorials; RefWorks help; XLinks) provides access to more than 48 million items located at 89 college, university, public, and state libraries in Ohio. Users may request items online (printable instructions; video tutorial) and pick them up in 3 business days at an OhioLINK library of their choosing. When available there are links to Read (full-text available) and Limited Preview (limited full-text available) at Google Books. It is produced by OhioLINK and the user interface is provided by Innovative Interfaces, Inc.

You can request books directly using your XU All-Card. 

Finding Articles

Use selected marketing research databases to find articles on a topic or by an author. Access full-text articles within many of these databases. To find full-text journals use the JOURNALS @ XU (Electronic Journal Locator & more!) (Electronic Journal Locator & more!)

Articles not available at the Xavier Library can be ordered through Interlibrary Loan (ILL) Loan.  Fill out an article request form (see right menu) for each article that you want, filling in all the information.  Print forms are also available at the reference desk.  Remember it can take 1-2 weeks to get an article through this service. 

Finding Help

The library's locations will answer many of your questions about where things are located in the library (see left menu).

xu.tutor provides tutorials to help you search for information.

Librarian Contact

Make an appointment with your librarian liaison, Patty Greco , 513 745-2998 greco@xavier.edu to help you with all research needs.

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