Advertisers connect marketers to consumers.
Advertising is highly visible communication between an organization and its audience, and usually asks the audience to use a product or service. Advertising majors explore all facets of the industry, including principles of advertising, media planning, research, and management. You will leave Xavier with a broad understanding of the advertising industry and be able to find your niche within it.
Sample Courses in Advertising:
- Creative Strategies in Advertising
- Media Strategies in Advertising
- Advertising Campaigns