Communicating the Brand

Xavier University's brand image is communicated using a variety of aesthetic and editorial techniques. However, the following elements are used consistently across all media and publications:

• Personal interaction with Xavier students, faculty and staff
• Presence in the media
• Web pages
• Publications
• Advertising
• Written communication, including letters, brochures, e-mails
• University events
• Presentations by University representatives
• Community and governmental relations